THE "EYE BALL"
Created for Georgetown Optician by Pum Lefebure and the amazing Design Army team, “The Eye Ball” is the sequel to the award-winning “Our Family Knows Glasses”. Conceptualized and written by Mark, "The Eye Ball" continues the true-ish story of the company’s optically obsessed owners. Adweek raves, “It’s even more bizarre than the original”.
Social media campaign
Digital, print, poster campaign